Peter D. Hart Research Associates. (2008) How should colleges assess and improve student learning: Employers’ views on the accountability challenge. The Association of American Colleges and Universities. Washington, D.C. Retrieved fromhttp://www.aacu.org/leap/documents/2008_Business_Leader_Poll.pdf.
This publication contrasted employers perceptions of candidates’ abilities to succeed in entry-level positions versus their potential capacity for advancement and promotion. The study showed employers’ preference for assessments of real-world knowledge and applications compared with that of general content mastery. According to the study, employers viewed internships and community-related learning experiences more highly than multiple-choice assessments.
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